Where Artistry
Meets Innovation
My career brings together publishing, editorial development, graphic design, user experience, and digital product strategy. Across independent ventures, consulting engagements, and organizational leadership, I've combined creative thinking with practical execution to bring ideas from concept to completion.
Explore my professional experience and qualifications below, or visit the portfolio to see the thinking, process, and work behind them.
CARIN CAMEN · INDEPENDENT PUBLISHING & DIGITAL PROJECTS
Author, Designer &
Creative Developer
I bring together writing, design, and technology to develop original books, creative products, and digital experiences. My current work focuses on preparing new publications, refining existing projects, and exploring how emerging technologies can support the creative process.
Current Project: Revision and Release of The Ember Within Courses
- STEPS to Success Complete Course
- STEPS to Success Travel Guide
- STEPS to Success Quick Path
- STEPS to Success Workbook Journal
- STEPS to Success Toolbox Journal
- STEPS to SUccess Creative Journal
Publishing & Editorial Development: Revising and preparing eight books for release, including manuscripts, companion workbooks, visual design, and print and digital production.
Creative Direction & Design: Developing visual identities, publication layouts, photography, and digital assets across an interconnected collection of creative projects.
AI-Assisted Creative Production: Integrating AI tools into writing, visual exploration, design, and website development while retaining editorial judgment and creative direction.
Website & Digital Experience: Designing and developing a multidisciplinary professional website that brings together publishing, product design, creative work, and professional experience.
CARIN CAMEN · CARIN CAMEN · CARIN CAMEN CONSULTING LLC
Consultant, Designer
& Creative Strategist
Through my independent consulting practice, I developed educational programs, digital experiences, and creative solutions for clients across nonprofit, retail, and commercial sectors. My work combined strategic planning, instructional design, visual communication, and hands-on implementation.
Instructional Design & Curriculum Development: Authored and designed 16 instructor handbooks of approximately 45 pages each, with corresponding student workbooks, assessments, critical-thinking exercises, and supplemental training materials for a nonprofit educational program.
E-Commerce & Digital Creative Direction: Developed and managed a luxury jewelry brand's Shopify experience, including site customization, product photography, catalog presentation, brand storytelling, and customer loyalty features.
Brand & Creative Product Development: Developed original educational programs, workbooks, visual identities, digital content, and a product collection of more than 100 items.
Digital Strategy & Consulting: Supported organizations through website customization, content development, user experience improvements, and cross-functional project planning.
AQUINAS CONSULTING LLC · MARRIOTT INTERNATIONAL
UX Design Operations
& Process Improvement
As a consultant supporting Marriott International's UX Design Operations team, I worked with leadership to assess workflows, improve project visibility, and prepare the department for an Agile and Jira Cloud transition. The engagement combined operational analysis, collaborative planning, and practical solutions to immediate team needs.
Workflow Analysis & Process Improvement: Interviewed senior leaders, mapped existing workflows, and identified operational bottlenecks to inform process improvements and strategic planning.
Project Visibility & Tracking: Developed an interim Word-based tracking system modeled on Jira workflows, providing greater visibility into management activities and team progress.
Project Visibility & Tracking: Developed an interim Word-based tracking system modeled on Jira workflows, providing greater visibility into management activities and team progress.
Onboarding & Digital Infrastructure: Improved onboarding documentation, collaborated with the Jira database team on a dedicated UX board, and evaluated SharePoint organization for more effective information retrieval.
FLCCC · REMOTE
Website Project Manager
& Editor
I led website redevelopment and editorial initiatives, coordinating cross-functional teams, contractors, and subject matter experts. My work brought together project management, content strategy, workflow improvements, and digital tools to support a more organized and consistent online presence.
Website Redevelopment & Project Leadership: Coordinated website redesign initiatives, external contractors, and internal contributors while developing project documentation and supporting strategic planning.
Editorial & Content Management: Oversaw the development and management of more than 300 content pieces across website, social media, and e-commerce channels, supporting consistent messaging and editorial quality.
Agile Workflows & Digital Introduced Jira and Confluence, configured workflow and automation tools, and developed an internal knowledge base to improve collaboration and continuity.
Brand Standards & Team Development: Created visual concepts and design mockups, developed branding guidelines, recruited editorial resources, and delivered training on digital tools and processes.
ORDERSNAPP · ROCHESTER, NY · REMOTE
Director of
User Experience
I joined OrderSnapp as a UX Designer and grew into a design leadership role, establishing the visual identity, UX standards, and reusable design systems for a restaurant technology startup. Working directly with the CEO, CTO, and investors, I helped shape the foundation for a connected ecosystem of ordering, marketplace, and administrative products.
Brand Identity & Design Standards: Led a company-wide rebranding initiative, developing a 94-artboard visual system, 48 company and feature logos, and 60 custom icons to establish a consistent brand identity.
UX Design Systems & Component Library: Created a UX/development component library comprising more than 75 artboards and 90 reusable components, providing a scalable foundation for product design and development.
Product Experience & Interface Design: Designed experiences across online ordering, marketplace discovery, login, and administrative systems, including 170 artboards for SnappONLINE and extensive Console/Admin interface work.
User Research & Experience Strategy: Conducted usability research, affinity and journey mapping, and testing across ordering, checkout, and marketplace experiences to inform product decisions and improvements.
SYNERGY TECHNOLOGIES · FLORIDA BLUE / GUIDEWELL CONNECT
UX Architect
& Designer
I supported enterprise healthcare projects for Florida Blue and GuideWell Connect, collaborating with business analysts, product owners, developers, and management to design and improve mobile and web experiences. My work combined human-centered design, usability evaluation, and cross-functional collaboration to support consistent, user-focused product development.
Healthcare Product Experience: Contributed to mobile and web initiatives including Provider Connect, Provider Connect Mobile, Contract Management Lifecycle, and VISTA.
Cross-Functional Product Collaboration: Worked with business analysts, product owners, developers, and management to incorporate service design and human-centered design practices into product development.
UX Research & Evaluation: Applied user feedback, usability testing, and heuristic evaluations to inform iterative design decisions and identify opportunities for improvement.
UX Process Standardization: Supported the development of more consistent UX practices across project teams, improving alignment between design activities and product development workflows.
PAYCHEX · WEBSTER, NY
Senior Professional
Product Owner
I coordinated product analysis, development, and testing across three Agile teams, including internal and contracted developers. My responsibilities combined product ownership, backlog management, stakeholder collaboration, and user-centered design practices to support complex enterprise initiatives.
Agile Product Leadership: Coordinated development activities across three Agile teams, aligning technical delivery, project priorities, and business requirements.
Product Planning & Backlog Management: Managed product backlogs, user stories, release planning, and project documentation, using velocity and backlog analysis to monitor progress.
Stakeholder & Cross-Functional Collaboration: Worked with developers, business analysts, support teams, and senior leadership to clarify requirements, communicate priorities, and coordinate project activities.
Testing & User Experience: Supported usability testing, quality reporting, and end-to-end workflow evaluation, incorporating human-centered design principles into product development.
TEKSYSTEMS · EXCELLUS BCBS
TEKSYSTEMS · EXCELLUS BCBS
TEKSYSTEMS · EXCELLUS BCBS
I was engaged to evaluate design practices and support improvements within the Excellus Web Customer Experience Team. Working with developers and department stakeholders, I assessed existing processes, identified opportunities for standardization, and documented recommendations to improve design consistency and development workflows.
UX Process Evaluation: Reviewed existing design policies, procedures, and development practices to identify inconsistencies and opportunities for improvement.
Design Standards & Documentation: Developed a policy and procedure manual outlining recommended practices and repeatable processes for the design team.
Stakeholder Collaboration: Gathered feedback from department stakeholders and collaborated with developers to understand design requirements, technical constraints, and workflow challenges.
UX & Development Alignment: Identified opportunities to improve consistency between user experience objectives, design practices, and implementation capabilities.