Embrace the Journey with Carin Camen

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Success is a choice. When we focus on the outcome of success, rather than the fear of failure, we choose to succeed by our actions.

Jan 18, 2022

Color Palette - 18

We often think of greys as being cool tone. Nature shows us how greys also come in a warm tone and can provide a beautiful background for other colors. Cool tone greys usually create a more formal feeling, where warm tone greys can give a feeling of calmness. 

Jan 17, 2022

Color Palette - 17

When you are looking for inspiration for your color palette, look everywhere in nature. The world is literally art your fingertips. From around the world, people are sharing the beauty of the world. From oceans to deserts, flowers to rock formation, nature has a color palette which has proven itself through the test of time.

Jan 14, 2022

Color Palette - 14

Color is divided into two categories, cool and warm. Every color can be in both. The difference between which a color falls into, is determined by the amount of yellow or blue. Yellow creates a warm color palette. Blue will create a cool color palette.

Jan 13, 2022

Color Palette - 13

A monochromatic color palette in blue can also be used to create a mood from calm and relaxing, to bright and exciting. 

Jan 12, 2022

Color Palette - 12

A color palette of monochromatic greys can be used to create an atmosphere of elegance, contemporary, formal, classic, or casual. Neutral monochromatic colors give you a blank canvas to build upon. You can utilize texture and color to accentuate what you want the eye to focus on.

Jan 11, 2022

Color Palette - 11

Regardless if you are reviewing this training module for your business or personal, the information will apply to both. If you are reviewing the information for personal, your 'customer' are your family and friends. 

Jan 10, 2022

Color Palette - 10

As you create your style guide for your business, think about how you are going to be able to change things up a bit with the different seasons. 

Jan 9, 2022

Color Palette - 09

Determining your color palette for your business or personal brand should be an opportunity to explore. Wherever you are, snap photos of items which attract you. Reflect on how the photo makes you feel. Does it match the mood you want your customers to have, when they think about your products.

Jan 8, 2022

Color Palette - 08

Creating a brand for your business is different from establishing your personal brand. There are more factors one must consider. What style of furniture and décor will be in your business? Will your walls be painted with an accent color from the palette?

Jan 7, 2022

Color Palette - 07

As you create your branding style, keep in mind of décor, packaging design, website and app designs, marketing material, employee apparel, and the longevity of public appeal. It's costly to make branding mistakes.

Jan 6, 2022

Color Palette - 06

When a customer walks into your business, what is the emotional impact you want them to feel? Colors help direct an emotional connection and memory to what you are offering.

Jan 5, 2022

Color Palette - 05

When is to much, to much? When is it not enough? With business branding you have to consider the products and services you are providing. Will each product/service be marketing with it's own primary color?
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